Posts Tagged “athlete”

Placebo BalanceI’ve blogged before about the worthless Power Balance bracelets, which supposedly enhance people’s athletic performance. It turns out — by their manufacturer’s own admission! — that they do nothing at all. Despite this concession, and the fact that the bracelets haven’t been shown to do anything but drain the checking accounts of idiots foolish enough to fall for their manufacturer’s laughable pseudoscience (WebCite cached article), Power Balance bracelets continue to sell. Celebrities of all types continue to be seen wearing them. And the NBA, among other entities, has decided to go along for the ride and cash in on the public’s gullibility, by shilling these useless pieces of plastic. This hasn’t stopped Mark Cuban, owner of the Dallas Mavericks, from speaking out against the deal, as ESPN reports, and calling it what it is — a scam (cached):

Dallas Mavericks owner Mark Cuban believes that one of the NBA’s marketing deals is “a scam,” and he said Monday that he banned the product from the team’s locker room.

Cuban made his opinion clear in a video he posted to YouTube last week in which he criticized Power Balance bracelets before throwing the display case that was in the Mavericks’ locker room in the garbage.

“See this stuff?” Cuban said on the video, grabbing the display. “It was a scam when they were on ‘Shark Tank.’ It’s still a scam. I don’t care if the NBA was dumb enough to sign an agreement; this is going where it belongs.”

At that point, Cuban put the display case in a trash can.

His video on the subject is right here:

It’s nice to see at least one NBA team owner taking on his own league, against this scam. Would that more owners did so, and more celebrities spoke out against Power Balance and the fraud it’s perpetrating on the public, rather than embracing and fostering it.

Photo credit: Lonjho, via Flickr.

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